Feather in Cap for Irish Mobile Industry
You might be interested to know that a recent
report from Research and Markets of the World’s Top Ten Wireless Services includes O2 Ireland's SMS service at No. 4. According to the company, the list demonstrates each service’s individual characteristics through case studies and how a provider can leverage their model to build upon their own offerings.
The services chosen have been assessed using following criteria:
- take-up
- ARPU
- market share
- cannibalisation of existing services
- revenue per Mbyte
- profitability.
O2 Ireland's SMS service was included mainly because it achieves double the ARPU of most operators.
One might be tempted to argue that this is because SMS charges in Ireland are well above average but I have other research from Informa published May 6th that shows that 02 Ireland SMS charges are the *lowest* in Europe with the exception of Jersey (19 countries in Western Europe). The real reasons are more likely the demographics and the fact thart O2 (or Digifone as it was then) technology was fairly advanced with good early advertising campaign to ecploit the SMS opportunity over 5 years ago.
You can't handle the truth!
Mike Rowehl (not me!) wrote in his new This Is Mobility blog last Thursday:
"The primary issue is that carriers are not innovators. They actually fear change. They've grown an immune system to defend their working system from outside forces. They have a profitable model as it is, providing mostly voice services. They might be able to expand out into other services -- but that would mean ramping up support and sales for those new services, figuring out what the impact on the already overloaded networks would be, and risking an investment for an uncertain return."
Don't shoot the messenger I say.
Mobile Web Initiaitive
The talk:
Making Web access from a mobile device as simple, easy and convenient as Web access from a desktop device
What is the Mobile Web Initiative
Is it another talking shop that won't walk the t.?Interestingly some big names lacking from the sponsors like ehm ...Nokia and any Japanese outfit.
I also see Irish company Mobileaware are one of the affiliate sponsors of this W3c "initiative".
Cool bluetooth robot toy.
Toy is the important word as can't see any real use except to annoy colleagues in the office (or at the gym!).
Bluetooth remote control robot camera on wheels . Steer with your phone and see video image streaming live on phone. I want one now!
