| Alatto
Launch Graffiti TXT Product in POD
Alatto launched its new SMS Text Messaging product
Graffiti TXT at the POD nightclub in Dublin on 9th November
in conjunction with Media Development Partners DV4.
Graffiti TXT allows public venues to present a TXT'ing wall
to their customers/audiences as a service which the customer
pays to use. Graffiti TXT is targetted at high footfall locations
such as airports, trainstations and shopping malls as well
as captive audience locations such as nightclubs and bars.
Graffiti TXT allows ordinary mobile handset owners to broadcast
messages to a large format display screen (up to 20 metres
x 10 metres). Messages can be automatically filtered and appear
in real time or after moderation.
|
|
|
Alatto
believes broadcast SMS messaging represents a new level of user
messaging experience and is an important new revenue stream
for operators and venue owners.
Graffiti TXT supports short number/premium rate SMS services
and provides operators and venue owners with a unique database
of CRM information, as Graffiti TXT produces full logs of all
users mobile numbers, message timedate stamp and message text.
Graffiti TXT also supports forthcoming MMS rich media messaging
to allow seamless migration to GPRS and 3G (UMTS) networks and
handsets. Alatto supply the complete installation for a venue,
including the text message transceiver server hardware, Graffiti
TXT software and can integrate with existing broadcast display
technology or supply tailored systems (plasma screens, OHP,
videowall).
For more information please contact Alatto
or DV4.
|
|
