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press.release : 24.Feb.04
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First European Provider of Ring.Back Tone Solution Launches at 3GSM Congress Cannes

RingBack Tones has seen the fastest take up of any wireless service to-date with a market estimate at €1.5 billion by next year.

Alatto Technologies (www.alatto.com) the leading provider of mobile multi-media solutions today launches vConnect, the next generation RingBack Tone solution for mobile operators. RingBack Tones are the latest craze in mobile personalisation replacing the boring “bring-bring” (or “brrrrrring”) sound every time the call connects with the users choice of music track.

“This innovative and dynamic approach to personalisation of a user's 'ringback' will utilise the vast resources of catalogue material and further enhance the coming together of the music and mobile industries” commented Steve Hills, Creative Licensing Manager of EMI Music Publishing.

 

Unlike traditional ringtones, RingBack tones are played from the network and are instantly available for all subscribers without the need to upgrade their phone.

“Generating revenue before the call connects is every operators dream, this is now possible with the unique vConnect solution” according to Neil Flanagan CEO of Alatto.

For more information, please contact:

John Fallon +353 1 2090700
Email:
info@alatto.com


About Alatto Technologies Ltd
Alatto Technologies, founded in 1999, is a profitable and self-funded company, specializing in applications for the wireless industry, based in Dublin, Ireland.

Full details are available at www.alatto.com or + 353 1 209 0700

xtel: +353 1 209 0700 copyright © 2004 alatto technologies ltd. x